What does "Referral Activity" mean?

Created by Copeland Van Dyke LLC, Modified on Wed, 16 Aug 2023 at 08:54 PM by Copeland Van Dyke LLC

The "Referral Activity" chart on the LunaMD Affiliate Dashboard is a powerful tool that allows you to track and monitor your progress as an affiliate partner. This chart provides valuable insights into the effectiveness of your affiliate link and helps you gauge the impact of your marketing efforts. In this article, we'll delve into the details of the "Referral Activity" chart and how you can make the most of it.

Overview of the Referral Activity Chart:

The "Referral Activity" chart is designed to give you a clear visual representation of how many clicks your affiliate link has received over a 30-day period. Each day on the chart represents a point of time during this 30-day span. The chart measures the number of times your affiliate link has been clicked by unique users on each day.

Interpreting the Chart:

X-Axis (Time Period): The horizontal axis of the chart represents the 30-day period. Each day is marked along this axis, allowing you to observe trends and fluctuations over time.

Y-Axis (Click Count): The vertical axis of the chart indicates the number of clicks your affiliate link has received on each corresponding day.

How Clicks Are Tracked:

If someone clicks on your affiliate link, it is recorded by the LunaMD system and added to the "Referral Activity" chart. The chart captures the cumulative number of unique clicks for each day. This means that if the same person clicks your link multiple times in a single day, it will only count as one unique click for that day.

Understanding the Relationship Between Clicks and Downline:

The "Referral Activity" chart serves as a valuable tool not only for tracking clicks but also for understanding the growth of your downline. When someone clicks on your affiliate link and subsequently makes a purchase on the LunaMD website, they become a part of your downline. This connection between clicks and downline is crucial in assessing the impact of your efforts on generating sales. You can monitor your downline in the "Your Network" section of your Affiliate Dashboard (learn more here). 

Tips for Effective Use:

Monitoring Trends: Regularly review the chart to identify any patterns or trends in click activity. This can help you pinpoint the days or periods when your affiliate link is most effective.

Adjusting Your Strategy: If you notice a spike or dip in click activity, consider what marketing efforts or campaigns you had during that time. Use this information to refine your strategies for maximum engagement.

Promotion Alignment: Align your marketing efforts with the insights from the chart. Focus on promoting LunaMD during periods when your affiliate link receives higher click counts.

Downline Growth: Keep an eye on the relationship between clicks and downline growth. If you observe that certain clicks are consistently leading to downline expansion, analyze the characteristics of those clicks to replicate successful strategies.


The "Referral Activity" chart on the LunaMD Affiliate Dashboard is an invaluable tool for monitoring your affiliate link's performance and its impact on your downline growth. By understanding the data presented in the chart, you can make informed decisions about your marketing strategies, optimize your efforts, and ultimately maximize your earnings as a LunaMD affiliate partner.

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